Agency: Project Big Fish
Braun Film & Video just completed a high impact video program for the Gede Foundation, a global non-profit foundation, to spread awareness and communcate the dire state of the HIV/AIDS epidemic in Africa.
The Gede Foundation was in need of an emotionally impactful video program to communicate the critical condition of HIV and AIDS in Africa–specifically targeting the plight of orphans in Nigeria whose parents had been killed by the disease.
Working with Gede, the Nigerian Film Commission, and the Government of Nigeria, Braun Film & Video embarked on a week-long trip to several towns and villages througout Nigeria. Interviews and cover footage was garnered from a variety of individuals involved with the issue, including Gede personnel, medical professionals, orphans, HIV/AIDS patients, social service personnel, and the former queen of Nigeria. Despite a complicated process involving foreign government bureaucracy, challenging travel logistics, and the ability to produce in remote locations with limited access to standard resources, Braun Film was able to stay on-schedule, on-budget, and on-topic.
What started out as a “short-form” documentary, ended up as a gripping 20 minute look at the scourge of HIV and AIDS from a variety of angles and perspectives. An emotional show that became a ‘call to action’ for Gede, they have been leveraging this production by using it as a fundraising tool at their events, posting it to their website, and using it to create a sense of urgency around this most serious topic.
Download a case study of this project in PDF.