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Have you ever watched a corporate video and wondered how long it took to make? They seem very straightforward, but can it all just be created in a day or a week? How long is needed to make a corporate video? The corporate video production process typically takes 4-6 weeks to finish the development, pre-production, filming, post-production stages, and editing stage. If the video is longer than 5 minutes, that can be extended to 8 weeks. In the final delivery, [...]

We live in a post-truth world where educating ourselves on crucial issues and looking for reliable sources of information is important. Documentaries are a great way to share and dissect important topics captivatingly and often spark important conversations. It's great that you are looking to make one, but you have a lingering question - how long should a documentary be? There is no requisite length for a documentary video. Great ones can be 2 minutes long, just as viably as [...]

Many people believe that they need to spend money to buy airtime to have their message broadcast. While that is true in most cases, it does not apply to Public Service Announcements or PSAs. So, what IS the difference between a commercial and a public service announcement? The difference between the two is usually the intent and purpose of the spot. A commercial is meant to sell products or services for companies whose intent is to promote their product/service to attract buyers. PSAs [...]

Working for Mitsubishi Pharmaceutical in partnership with Chamberlain Public Relations out of NYC, Braun Film has been producing a series of webisodes helping to create awareness about how ALS (‘Lou Gehrig’s’ disease) is affecting U.S. military veterans. Recent studies have indicated that American vets are suffering from this incurable and devastating disease at a rate twice as high as the general population. Studies are investigating why this phenomenon is occurring and how it can be curtailed. As part of this [...]

A long time client of Braun Film, Kima is a ‘global branding’ agency that works with foreign governments to promote their economic and business interests.  Recently, Kima engaged Braun Film to produce their corporate sizzle reel as well as a broadcast ID package for Astana Time Now (ATN) - a new on-line news network based in Astana, Kazakhstan.