From concept to completion, TV commercials require a great deal of work. Before the filming, the idea is mapped, scripted, and illustrated to understand how the commercial will progress. TV commercials are typically 30 seconds long. Most broadcast outlets will offer longer and shorter spots for sale, but 30 seconds is ubiquitous. Many advertisers will feature a 30-second commercial for broadcast, with longer versions of those commercials featured on-line for social media buzz. How long does it take to produce [...]
Working yet again with agency Sparky’s Garage and their client, Hand and Stone, we recently completed production on a series of 5 television commercials to promote their national spa chain. The set of spots are testimonial based and feature actual Hand and Spa ‘club members’ reflecting on the benefits of massage therapy and other spa services. Testimonial were shot at our Herndon studio and cover footage was captured at the newest Hand and Stone spa in Fairfax, VA.
To promote on-line golf retailer Global Golf, Braun Film & Video, Inc. produced two humorous television commercials created by Buffalo Agency. The spots ran exclusively on the Golf Channel and aired throughout the 2018 'Major' season. For more examples of some of our great work, check out our other tv commercial production.